For this Nike photo shoot, models ran on the side of a 30-storey skyscraper

Not a camera trick.

Image: von wong

This is one photoshoot where the behind-the-scenes shots are as dramatic as the final pictures.

In July, Nike commissioned a photoshoot to show off its VaporMax shoes, and got San Francisco-based photographer Benjamin Von Wong to come up with a dramatic series.

So to capture the idea of the air-filled shoes, Wong decided he’d dangle his models off the side of a 30-storey skyscraper in downtown Manila and literally get them to “fly” for the shoot.

Image: von wong

Wong and his lighting assistant also spent hours suspended off the roof by harnesses, to capture the action-packed scenes.

Image: von wong

The photographer detailed the set up in a blog post, saying that the models wore form fitted harnesses clipped by the side, so they could run along the side of the building.

One of the models also “rode” a bamboo bicycle in the shoot, which had to be held and coordinated to look convincing.

Image: von wong

He edited out the wires in post production, but even seeing them in the behind-the-scenes shots doesn’t take away from the sheer depth of the fall.

Here’s one of the final shots that made it to the ad:

Image: von wong


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Author: Billy Roland

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