Not everyone has to reach meme status to become super famous, but it certainly seems to help.
British actor and comedian Michael Dapaah knows this better than most people.
Over the past couple of months he’s cemented his place in the hall of internet fame with his character Big Shaq: a spoof grime MC and the persona behind the wildly popular comedy rap “Mans Not Hot”.
Although plenty of memes have a fairly short shelf life, “Mans Not Hot” is still going strong two months in.
It started at the end of August, when Dapaah appeared on BBC Radio 1 Extra to perform some freestyle rap in the character of “Big Shaq” (skip to about 10:30 in the video below for his rap, in all its glory):
That clip has now been viewed almost 5 million times.
Initially, the sounds effects Dapaah makes at around 12:15 — “the ting goes skrrrraaaaaa, pap pap ka ka ka” — were what really took off.
Almost two months after that radio appearance, though, Dapaah came back with a music video. That one’s racked up over 14 million views in less than a week, and now the whole song is pretty much a meme.
This Twitter thread is beautiful proof of just how damn popular the whole thing is.
Intelligent girls are so attractive
— Asad (@AsadImran123) October 19, 2017
It goes one two three & four
— D-Mill 💰 (@D_SO_RAW) October 29, 2017
Chillin in the corridor 😛
— 🥀 (@nxjama) October 29, 2017
Your Daddy’s Forty Four 😛
— Sitha lwazi (@Lwazi9113) October 29, 2017
And he still call a man for a draw
— Dimeji (@ladoyin_) October 29, 2017
Let him know, when I see him, I’m gonna spin his jaw. Done
— inja engondliyo 🔥 (@CyberGuarana) October 29, 2017
Take man Twix by force, send man shop by force.
— Jess 🦋 (@jessica___cole) October 29, 2017
your girl knows I’ve got the sauce. no ketchup
— spooky bicth 🕷🕸🦇 (@najmalluponyou) October 29, 2017
Just sauce, saucy… raw sauce
— Shawarma. (@Otemmanuel1) October 29, 2017
The ting goes skraaaaa
— K (@kvn_ichigo17) October 29, 2017
Pap pap ka ka ka, skibidib ka ka and a pum pum truuuum pum
— Felix ♊ (@blue_nextre) October 29, 2017
— itz_opeyemi👑 (@DatOpeyemi) October 29, 2017
Pu ku tu pum pum tum
— 👑👑 (@__bhona) October 30, 2017
Toon toon…ya dun know.
— Blissakai (@Blissakai_) October 30, 2017
Big shaq yeh yeah. Alright fire fire in the booth
— Ahmed Mohamed 🇸🇴🇸 (@ahmedam112) October 30, 2017
Man’s not hot.
— K (@kvn_ichigo17) October 30, 2017
Ha mans not hot
— Tom cole (@tomcole020) October 30, 2017
Your girl told me take off ya jacket, I said babes, mans not hot
— El Güero (@Djentlem4n) October 30, 2017
Skyaa. Man can never be hot. Perspiration ting. Lynx effect.
— Adonye (@TheRealAdonye) October 30, 2017
Everyone in this thread is my soulmate. Bless
— VeridisQuo (@VitaFiasco) October 30, 2017
This meme isn’t going anywhere anytime soon.
Mashable has reached out to Dapaah’s representatives, and we will update this article if we receive a response.